Elevate your brand with Canelo Álvarez as your brand ambassador
Canelo Álvarez is boxing's biggest active star with massive popularity across the Americas. A multi-division world champion, he commands huge pay-per-view numbers and strong Hispanic market loyalty.
About Canelo Álvarez
Canelo Álvarez's dominance in boxing and massive popularity across the Americas make him an exceptional brand ambassador for companies targeting Hispanic markets and boxing enthusiasts. His multi-division championship status commands respect and loyalty.
With over 24 million social media followers and strong presence across Latin America, North America, and beyond, Canelo offers brands access to passionate, engaged audiences who value excellence and cultural authenticity. His endorsements drive brand credibility and deep market penetration. Explore emerging sports markets and regional marketing opportunities.
Canelo's boxing partnerships demonstrate how aligning with dominant athletes creates lasting brand value. Discover strategic sports marketing approaches that build loyalty through authentic storytelling and cultural connection.
Advertising Opportunities
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In-Ring & Event Branding
From ring canvases and corner posts to fighter gloves and shorts, in-event branding places your logo in the heart of the action. These placements generate premium visibility during televised bouts, highlight reels, and global pay-per-view events.
Check out the individual discipline pages for pricing details.
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Digital & Broadcast Overlays
Maximise reach through digital overlays, scoreboard placements, and live broadcast graphics. Seamlessly integrated into coverage, these formats keep your brand front and centre across streaming platforms and social clips.
Check out the individual discipline pages for pricing details.
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Fighter Partnerships & Social Campaigns
Partner with fighters for branded content, apparel collaborations, and sponsored social posts. From weigh-in announcements to training day takeovers, athlete-driven campaigns deliver authentic fan engagement and powerful influencer reach.
Check out the individual discipline pages for pricing details.
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Live Event Activations & Fan Engagement
Enhance live experiences with branded fan zones, merch giveaways, weigh-in activations, and co-branded media walls. Whether title sponsor or pop-up presence, these touchpoints offer high-impact engagement in the build-up to fight night.
Check out the individual discipline pages for pricing details.
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