
Football / Soccer
Advertising Impacts you can expect
1.6
billion
Global TV Viewership
Across all leagues
5
billion
FIFA World Cup Audience
Watched Qatar 2022
28
billion
Annual Club Revenues
Top 20 teams combined
250
million
Active Global Players
Including all age groups
250
million
Active Global Players
Including all age groups
211
nations
FIFA Member Countries
More than the UN
211
nations
FIFA Member Countries
More than the UN
Advertise in the world’s most watched sport. From Premier League giants to global leagues like La Liga and Serie A, football delivers unmatched reach, passion, and visibility.
Explore club partnerships, perimeter boards, and kit sponsorships that put your brand in front of billions of engaged fans worldwide.
Explore opportunities with Football / Soccer
Connect your brand with football’s unmatched global audience. Whether you're targeting Premier League exposure or international campaigns, our team can unlock high-impact opportunities tailored to your goals. Leave your details to get started.
Leagues we cover
Premier League





The most-watched football league worldwide, attracting over 3.2 billion viewers each season. Its global appeal offers unmatched exposure for brands.
EFL Championship





England’s second-tier league commands a loyal audience of around 17 million weekly viewers, ideal for targeting dedicated UK football fans.
Scottish Premiership





Scotland’s top league reaches over 2 million viewers weekly, with strong local and diaspora support.
La Liga





Spain’s flagship league draws over 2.5 billion viewers globally every season, showcasing some of football’s biggest stars.
Bundesliga





Germany’s top division leads Europe in stadium attendance with 43,000+ fans per game, broadcasting to 200+ countries.
Serie A





Ligue 1





France’s top league averages over 21,000 fans per match, growing its international audience.
Eredivisie





Advertising Opportunities

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Perimeter LED Boards in Football Advertising
Perimeter LED boards are one of the most impactful formats in football advertising. Positioned around the pitch, they deliver continuous visibility during live matches, reaching both stadium fans and millions watching on global broadcasts. Seen in top leagues like the Premier League, La Liga, and Bundesliga, these dynamic displays ensure your brand becomes part of the action. LED boards don’t just offer exposure, they create brand association in real time, as fans engage with the highs and lows of every match. With the option to localize messaging through virtual feeds, they’re ideal for brands targeting global or regional markets with high frequency and emotional impact.
Check out the individual league pages for pricing details.

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Kit Sponsorship
Kit sponsorship is one of the most powerful ways to gain lasting brand exposure in football. Your logo appears on players’ jerseys every match, delivering consistent visibility in stadiums, broadcasts, social media, and highlights. This exposure spans entire seasons and reaches millions of fans across top leagues like the Premier League, Serie A, and La Liga.
Beyond visibility, kit sponsorship builds strong emotional ties between your brand and football supporters. Fans connect your logo with their favourite teams and players, boosting trust and loyalty. Whether on the front, back, or sleeves, your brand becomes part of the matchday experience seen by millions worldwide.
For brands aiming for long-term, high-impact presence in the world’s biggest football markets, kit sponsorship offers unmatched reach and credibility.
Check out the individual league pages for pricing details.

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Press Conference Media Wall
Press conference backdrops provide consistent, high-profile brand exposure in football. Positioned behind players and coaches during pre- and post-match interviews and official announcements, these media walls appear in broadcasts and social media worldwide, reaching millions of engaged fans and journalists. This prime placement associates your brand with key moments that fans follow closely, delivering repeated visibility throughout the season across major leagues and tournaments. For brands seeking credibility and trust, press backdrops offer a powerful way to stay front and center in football’s most important conversations.
Check out the individual league pages for pricing details.

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Club Partnership
Club partnerships enable brands to connect authentically with the identity and values of top football institutions. Through headline sponsorships, regional partnerships, and custom activations, these collaborations offer exclusive access to millions of passionate and loyal fans around the world. By aligning your brand with a club’s culture and community, you create meaningful engagement opportunities across matchdays, digital platforms, and fan events. Club partnerships deliver lasting impact, building trust and loyalty while enhancing your presence in key football markets globally.
Check out the individual league pages for pricing details.
Football FAQs
News & Case Studies
Football
Football advertising playbook for brands
29 August 2025, 7 min read
A practical guide to football advertising formats, from perimeter LEDs and virtual overlays to social content, partnerships and fan activations. See where each format fits, what it’s good for, and how to stitch them into one campaign that actually moves the ne

Football
A Bold New Era Begins Liverpool FC & Adidas Reunite
28 August 2025, 3 min read
Liverpool FC has re-entered a 10-year kit partnership with adidas, marking the return of the iconic three-stripe manufacturer from 1 August 2025. The new home and away kits—classic yet modern—have already broken club records for demand and engagement.

Football
Floki and Napoli FC Sports Partnership Driving Global Engagement
15 August 2025, 4 min read
A detailed case study on the sports partnership between Floki and Napoli FC, showcasing how sports advertising drove global brand visibility and fan engagement.

Football
How Football's Pitch-Side Boards Shape Modern Marketing
07 August 2025, 6 min read
This blog explores how pitch-side LED boards and static hoardings have become vital revenue streams for clubs and powerful global marketing tools, seamlessly blending with the matchday atmosphere to reach millions of football fans worldwide.
