
Premier League
Advertising Impacts you can expect
4.7
billion
Global Premier League Audience
Across a single season
1.1
billion
Social Media Followers
Across all clubs combined
6
billion
Broadcast Rights Value
Domestic & international
188
countries
Premier League Broadcast
Global reach every matchweek
188
countries
Premier League Broadcast
Global reach every matchweek
380
matches
Per Season
Multiple weekly exposure points
380
matches
Per Season
Multiple weekly exposure points
Advertise in the Premier League — the most watched domestic football league in the world. With global reach, weekly broadcasts, and iconic clubs, it offers unrivalled visibility and fan engagement.
Explore kit sponsorships, LED perimeter boards, and club partnerships that connect your brand with millions of dedicated supporters every matchday.
Explore opportunities with Premier League
Showcase your brand on one of the world’s biggest sporting stages. From club assets to media-facing placements, our team will help you activate high-impact Premier League opportunities. Leave your details and we’ll be in touch.
Advertising Opportunities

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Perimeter Advertising Boards
Premier League perimeter LED boards deliver premium exposure to global audiences in real time. With broadcasts reaching over 4.7 billion viewers each season, pitchside advertising ensures unrivalled brand visibility during the world's most-watched football matches.
£10,000 – £1,500,000 per season

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Kit Sponsorship
Kit sponsorships in the Premier League place brands at the heart of global football culture. Shirt placements generate unparalleled visibility across live matches, highlight reels, merchandise, and worldwide media coverage, ensuring long-term brand resonance.
£1M – £60M per season

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Press Conference Media Wall
Premier League press conferences capture the attention of global broadcasters and digital media outlets. Branding on media walls appears in interviews viewed by millions, offering high-profile and consistent exposure beyond matchday coverage.
£200,000 – £2M per season

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Club Partnership
Premier League club partnerships allow brands to integrate into the identity of the world’s most recognized football teams. From shirt sleeves to official supplier status, these collaborations unlock deep engagement with passionate fans on a global scale.
£450,000 – £10M+ per season
About Premier League
The Premier League is the world's most-watched domestic football competition, uniting billions of fans across every continent. With every match broadcast in over 188 countries, the Premier League offers brands unparalleled visibility, engagement, and emotional connection with global audiences. For marketers, it presents a unique opportunity to reach passionate communities through powerful in-stadium, on-screen, and digital platforms.
Unlike traditional advertising, Premier League sponsorship delivers consistent, high-frequency exposure through live broadcasts, social media amplification, and global news coverage. A single placement — whether on a player’s shirt, perimeter board, or press backdrop — can generate millions of impressions across TV, digital, and merchandising channels.

Premier League advertising enables brand alignment with values such as excellence, loyalty, competition, and entertainment — ideals that resonate powerfully with consumers. From global giants to emerging disruptors, brands leverage the Premier League’s influence to build trust, strengthen awareness, and drive engagement across mass and niche audiences.
Whether you’re targeting affluent decision-makers, everyday consumers, or emerging markets, Premier League opportunities are scalable to match your business goals. World Sports Advertising connects brands with official partnerships, prime media placements, and bespoke activations across England’s top-tier clubs, delivering measurable impact at a global scale.

Premier League FAQs
News & Case Studies
Football
Football advertising playbook for brands
29 August 2025, 7 min read
A practical guide to football advertising formats, from perimeter LEDs and virtual overlays to social content, partnerships and fan activations. See where each format fits, what it’s good for, and how to stitch them into one campaign that actually moves the ne

Football
A Bold New Era Begins Liverpool FC & Adidas Reunite
28 August 2025, 3 min read
Liverpool FC has re-entered a 10-year kit partnership with adidas, marking the return of the iconic three-stripe manufacturer from 1 August 2025. The new home and away kits—classic yet modern—have already broken club records for demand and engagement.

Football
Man Utd Clinches Summer Series Title in Atlanta
05 August 2025, 3 min read
Manchester United won the 2025 Premier League Summer Series after a 2–2 draw with Everton in Atlanta. The US tour brought packed stadiums, debuts, and sponsor exposure across every format, proving how football drives real impact for brands.

Football
Chelsea FC x DAMAC Properties: A Game-Changing Partnership Hits the Dubai Skyline
19 May 2025, 3 min read
Chelsea FC and DAMAC launch Dubai’s first football-branded homes—blending luxury and sport in a bold move for global sports branding.
