Elevate your brand with LeBron James as your brand ambassador
LeBron James is a basketball icon, entrepreneur, and cultural leader. A four-time NBA champion, his influence extends far beyond sport — into entertainment, philanthropy, and business.
About LeBron James
LeBron James embodies leadership, excellence, and cultural influence — making him one of the most powerful brand ambassadors in global NBA and sports marketing. His reach extends across basketball, entertainment, business, and social impact.
With over 249 million social media followers and a strong presence in North America, Europe, and Asia, LeBron offers brands access to diverse, engaged audiences who value authenticity and excellence. Discover NBA advertising formats that maximize brand visibility and consumer trust.
LeBron's brand basketball partnerships showcase how athlete-entrepreneur collaborations create lasting value. Explore innovative basketball marketing campaigns that build brand credibility through authentic storytelling and meaningful engagement.
Advertising Opportunities
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Courtside LED Signage
Visible throughout live games and highlight reels, courtside LED offers high-frequency exposure in every arena. Perfect for brands seeking premium visibility across NBA and CBA broadcasts.
Check out the individual league pages for pricing details.
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Jersey Sponsorships
NBA and CBA jersey patches place your brand front and centre on globally followed athletes. With in-game presence and merchandising opportunities, this is elite advertising in motion.
Check out the individual league pages for pricing details.
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Player Partnerships & Endorsements
From social content to apparel campaigns, player partnerships provide direct access to engaged fanbases and viral storytelling opportunities.
Check out the individual league pages for pricing details.
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Fan Zone & Arena Activations
Create real-world impact with branded experiences, VIP lounges, and in-arena product showcases. These placements amplify recall before, during, and after the buzzer.
Check out the individual league pages for pricing details.
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Digital & Social Media Campaigns
Leverage the NBA's powerful digital presence to engage millions of fans through targeted social media content, influencer partnerships, and immersive digital activations. Ideal for brands aiming for dynamic online visibility.
Check out the individual league pages for pricing details.
Other Basketball Ambassadors
Stephen Curry
Stephen Curry revolutionised basketball with his shooting range and playmaking flair. A global role model, he's known for his family-friendly image, brand appeal, and four NBA championships.
Giannis Antetokounmpo
Giannis Antetokounmpo, the "Greek Freak," blends power and grace on the court. A two-time MVP, he's admired for his humility, work ethic, and pan-European and African appeal.