
Indian Premier League
Advertising Impacts you can expect
1.5
billion
Season Impressions
Across broadcast & digital
10
teams
Franchise Competition
With deep local followings
60
days
Tournament Duration
April to May
120
million
Fanbase in India
Highly active across platforms
120
million
Fanbase in India
Highly active across platforms
90
percent
Digital Consumption
Via mobile & streaming
90
percent
Digital Consumption
Via mobile & streaming
Advertise in the IPL — cricket’s most valuable commercial property. With huge digital reach and loyal franchise audiences, the IPL offers brands scale, fandom, and influence.
Explore jersey branding, content series, and celebrity influencer campaigns across India’s biggest sporting stage.
Explore opportunities with Indian Premier League
With over a billion impressions per season, IPL delivers results. Let WSA help you launch unforgettable campaigns across India’s most-watched event.
Advertising Opportunities

Boundary LED Boards
LED signage around the field delivers high-frequency, in-play exposure during every over. An essential asset for advertisers seeking visibility across stadium and broadcast.

Team & League Sponsorship
Align with top-performing franchises and national teams. Sponsorship includes branding across kits, media backdrops, and digital assets — driving season-long engagement.

Fan Zone & On-Site Activation
From hospitality lounges to product showcases, in-stadium activations offer brands a chance to interact with fans during key moments.

Player-Driven Digital Campaigns
Collaborate with cricket stars on content that travels far — from training features to TikToks and Instagram takeovers. A powerful route into global cricket culture.
About Indian Premier League
Indian Premier League: India’s Advertising Powerhouse
The Indian Premier League (IPL) is one of the most valuable sports properties in the world, blending cricket, entertainment, and celebrity appeal. With massive TV ratings, unmatched digital engagement, and loyal fanbases across every region of India, the IPL offers brands access to one of the most commercially vibrant audiences in sport.

Advertising in the IPL spans everything from on-screen graphics and pitch-side LED boards to team partnerships, branded content, and influencer integrations. With games played nearly every evening during the season, brands benefit from frequency, prime-time placement, and mass cultural relevance.

For advertisers looking to dominate in India and tap into a cricket-mad, mobile-first population, the IPL is an essential platform.