Cricket
Advertising Impacts you can expect
2.6
billion
Cricket World Cup Viewers
2019 tournament total reach
1.5
billion
Indian Premier League Impressions
Per season across platforms
120
countries
Live Broadcast Reach
Across major tournaments
300
million
India Fanbase
Most passionate market
300
million
India Fanbase
Most passionate market
500
million+
Social Followers
Across players, teams & leagues
500
million+
Social Followers
Across players, teams & leagues
Advertise in Cricket — a sport that unites nations and drives engagement at scale. From global World Cups to explosive T20 leagues, cricket is a powerhouse of cultural relevance and commercial opportunity.
Explore boundary boards, team sponsorships, and branded content to connect with cricket fans worldwide.
Explore opportunities with Cricket
Activate your brand across international tournaments and domestic leagues. With WSA, tap into tailored cricket campaigns that maximise exposure, influence, and ROI.
Advertising Opportunities
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Boundary LED Boards
LED signage around the field delivers high-frequency, in-play exposure during every over. An essential asset for advertisers seeking visibility across stadium and broadcast.
Check out the individual competition pages for pricing details.
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Team & League Sponsorship
Align with top-performing franchises and national teams. Sponsorship includes branding across kits, media backdrops, and digital assets — driving season-long engagement.
Check out the individual competition pages for pricing details.
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Fan Zone & On-Site Activation
From hospitality lounges to product showcases, in-stadium activations offer brands a chance to interact with fans during key moments.
Check out the individual competition pages for pricing details.
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Player-Driven Digital Campaigns
Collaborate with cricket stars on content that travels far — from training features to TikToks and Instagram takeovers. A powerful route into global cricket culture.
Check out the individual competition pages for pricing details.
Cricket Ambassadors
Virat Kohli
Virat Kohli is the face of modern cricket. With unmatched passion, consistency, and global appeal, he leads as both a run-scorer and a brand ambassador across India and beyond.
Ben Stokes
Ben Stokes is England’s cricketing talisman. Known for heroic match-winning performances, leadership, and charisma, he embodies modern English sport and commands strong attention across the UK, India, and Australia.
Babar Azam
Babar Azam is Pakistan’s star batsman and a global cricketing figure. Stylish at the crease and respected for his humility, he enjoys vast support across South Asia and the Gulf.
Cricket FAQs
News & Case Studies
Cricket
Tata’s Title Sponsorship of the IPL: A Game-Changer in Indian Sport
12 June 2025, 4 min read
Tata’s $300M IPL title deal sets a new benchmark—blending multi-brand strategy, deep integration, and long-term vision to reshape Indian sports marketing.
Cricket
Xbox and Surrey CCC Extend Their Winning Partnership for a Seventh Season
23 May 2025, 3 min read
Xbox and Surrey CCC extend their partnership into year seven, uniting gaming and cricket at one of England’s most iconic sporting venues.
Cricket
Floki Sponsors India’s Cricket Tour of Sri Lanka in Strategic Sporting Partnership Brokered by World Sports Advertising
12 May 2025, 4 min read
Floki sponsored India’s cricket tour of Sri Lanka, boosting Valhalla’s visibility in a high-impact Web3 sports campaign brokered by World Sports Advertising (WS
Cricket
Why the Indian Premier League Is the Ultimate Stage for Brand Growth
08 May 2025, 4 min read
Discover why the Indian Premier League is the top platform for boosting brand visibility, engagement, and reach through cricket’s most electrifying tournament.
