Course & Tee Signage
Showcase your brand at one of golf’s most historic venues with signage on tees, fairways, and high-visibility locations. Perfect for brands aligning with tradition, prestige, and international broadcast reach.
$300K – $4M
The Open Championship
Explore opportunities with The Open Championship
With WSA, bring your brand to the fairways of history. Our expert team unlocks media and experiential options to engage fans at one of the most prestigious sporting events in the world.
Advertising Impacts you can expect
1860
year
Founded
Golf’s oldest major
6
million
UK Viewers
Final round broadcast
120
countries
Live Coverage
Spanning five continents
2
million
Event Attendees
Across the full week
2
million
Event Attendees
Across the full week
700
million
Digital Impressions
Including branded content
700
million
Digital Impressions
Including branded content
Advertise at The Open — where golf meets history. Held on the UK’s most iconic links, The Open connects your brand to prestige, performance, and passion.
Explore course-side signage, branded hospitality, and story-led digital activations throughout the week.
Advertising Opportunities
Player Sponsorships
Associate your brand with elite players competing at The Open. Sponsorship across apparel, gear, and digital channels delivers authentic visibility on a globally revered stage.
$250K – $9M per player
VIP Hospitality & Brand Lounges
Engage decision-makers and high-value audiences within The Open’s exclusive hospitality suites. Ideal for premium activations and brand storytelling in a refined, historic environment.
$100K – $2M per tournament
Branded Content & Digital Series
Create compelling stories around The Open — from player perspectives to course insights — and distribute them through golf media, social platforms, and owned channels.
$100K – $1.25M per campaign
Course & Tee Signage
Showcase your brand at one of golf’s most historic venues with signage on tees, fairways, and high-visibility locations. Perfect for brands aligning with tradition, prestige, and international broadcast reach.
$300K – $4M
Player Sponsorships
Associate your brand with elite players competing at The Open. Sponsorship across apparel, gear, and digital channels delivers authentic visibility on a globally revered stage.
$250K – $9M per player
VIP Hospitality & Brand Lounges
Engage decision-makers and high-value audiences within The Open’s exclusive hospitality suites. Ideal for premium activations and brand storytelling in a refined, historic environment.
$100K – $2M per tournament
Branded Content & Digital Series
Create compelling stories around The Open — from player perspectives to course insights — and distribute them through golf media, social platforms, and owned channels.
$100K – $1.25M per campaign
About The Open Championship
The Open Championship: Golf’s Oldest and Most Revered Major
The Open Championship, often simply called ‘The Open’, is the original major and a crown jewel of global golf. Played on legendary links courses across the UK, it blends tradition, prestige, and international appeal — attracting millions of viewers from around the world.
Advertising opportunities around The Open include broadcast sponsorships, on-course branding, hospitality activations, and digital content campaigns. The event’s timeless elegance and global footprint make it especially suited for brands in finance, travel, automotive, and luxury goods.
For brands looking to align with heritage, excellence, and a discerning international audience, The Open Championship delivers a unique and enduring platform.
The Open Championship FAQs
News & Case Studies
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