U.S. Open
Advertising Impacts you can expect
156
players
Field Size
Top-tier professionals
10
million
Viewers Per Day
Broadcast and stream reach
1895
year
First Held
Over a century of tradition
110
countries
Broadcast Coverage
Multiplatform reach
110
countries
Broadcast Coverage
Multiplatform reach
750
million
Total Impressions
Across TV, digital, and social
750
million
Total Impressions
Across TV, digital, and social
Advertise at the U.S. Open — America’s most prestigious golf tournament. With high TV ratings and intense competition, the U.S. Open brings your brand into the limelight.
Explore televised branding, digital campaigns, and athlete activations throughout tournament week.
Explore opportunities with U.S. Open
Partner with the U.S. Open and elevate your campaign with one of golf’s best-known majors. WSA delivers exclusive access and impactful media strategies.
Advertising Opportunities
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Course & Tee Signage
Gain high-impact visibility with signage on select tees, fairways, and greens at one of golf’s most competitive stages. Ideal for brands seeking global reach and elite association.
$250K – $3M
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Player Sponsorships
Partner with players in the field to feature your brand across apparel, equipment, and personal content. Leverage their journey through one of golf’s most demanding tournaments.
$200K – $8M per player
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VIP Hospitality & Brand Lounges
Host key clients and stakeholders in luxury suites and branded hospitality environments. The U.S. Open offers premium networking opportunities in a world-class setting.
$75K – $1.5M per tournament
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Branded Content & Digital Series
Produce engaging digital content around the U.S. Open — from practice round coverage to player interviews — and distribute it across golf-focused media and social platforms.
$75K – $1M per campaign
golf Ambassadors
Brooks Koepka
Brooks Koepka is a multiple-time major champion and one of golf’s fiercest competitors. Known for his confidence and edge, he bridges both traditional PGA and LIV Golf audiences.
Jon Rahm
Jon Rahm is Spain’s top golfing expert and a major champion with rising international stature. Known for his passion, power, and professionalism, he resonates strongly with both US and European audiences.
Rory McIlroy
Rory McIlroy is Europe’s most recognisable golfer. A four-time major winner and outspoken voice in the sport, he balances elite performance with strong commercial appeal and global fan engagement.
About U.S. Open
U.S. Open: America’s Ultimate Test in Golf
The U.S. Open is one of golf’s most prestigious and challenging tournaments, renowned for its tough conditions, historic courses, and dramatic finishes. Held at iconic venues across the United States, it draws global viewership and is a cornerstone of the professional golf calendar.
Advertising around the U.S. Open spans broadcast sponsorships, on-site branding, digital media partnerships, and hospitality experiences. With a high-profile audience that includes business leaders, golf fans, and luxury consumers, the tournament offers excellent brand alignment and storytelling potential.
For brands seeking to reach affluent, engaged, and sport-savvy audiences on an iconic American stage, the U.S. Open is an ideal advertising partner.
U.S. Open FAQs
News & Case Studies
Golf
HSBC Strikes Major Partnership Deal with LIV Golf in Global Alliance
01 August 2025, 4 min read
HSBC partners with LIV Golf in a multi-year deal as its first global banking partner. The alliance covers 14 events, supports two teams, and aims to grow the sport through community outreach, youth engagement, and financial literacy programs.
Informational
How Sport Builds Economies and Inspires Global Investment
17 October 2025, 9 min read
Sport drives global economic growth, creating jobs, boosting tourism and generating billions in investment. From football and Formula 1 to cricket and golf, it connects industries, strengthens trade and fuels opportunities through worldwide sports partnerships
Combat Sports
How Brands Win Big with UFC Advertising Formats
14 October 2025, 7 min read
Explore the world of UFC advertising formats and discover how brands can tap into fighter storytelling, digital platforms, and data-driven strategies to create unforgettable sports partnerships.
Football
Bitpanda x Arsenal: A Strategic Sponsorship Launch in the UK
10 October 2025, 3 min read
Bitpanda’s collaboration with Arsenal demonstrates the power of sports sponsorship for new market launches, combining audience engagement, creative activation and brand positioning.
