Basketball
Advertising Impacts you can expect
2.4
billion
Global Impressions
NBA All-Star Weekend
214
countries
Broadcast Distribution
For NBA and CBA games
1.8
billion
Social Followers
Across league & player accounts
500
million
Global Basketball Fans
Across all formats
500
million
Global Basketball Fans
Across all formats
30
teams
In the NBA alone
Each with unique sponsorship inventory
30
teams
In the NBA alone
Each with unique sponsorship inventory
Advertise in Basketball — where culture, entertainment, and elite sport collide. From the NBA’s global broadcasts to the CBA’s national dominance, basketball is a high-tempo platform for brand storytelling.
Explore courtside LED signage, jersey sponsorships, and player-driven content campaigns that put your brand centre court.
Explore opportunities with Basketball
Reach a global fanbase through high-impact placements and influential athletes. Let WSA help you build custom basketball activations that deliver commercial performance and cultural credibility.
Advertising Opportunities
Courtside LED Signage
Visible throughout live games and highlight reels, courtside LED offers high-frequency exposure in every arena. Perfect for brands seeking premium visibility across NBA and CBA broadcasts.
Jersey Sponsorships
NBA and CBA jersey patches place your brand front and centre on globally followed athletes. With in-game presence and merchandising opportunities, this is elite advertising in motion.
Player Partnerships & Endorsements
From social content to apparel campaigns, player partnerships provide direct access to engaged fanbases and viral storytelling opportunities.
Fan Zone & Arena Activations
Create real-world impact with branded experiences, VIP lounges, and in-arena product showcases. These placements amplify recall before, during, and after the buzzer.
Basketball Ambassadors
LeBron James
LeBron James is a basketball icon, entrepreneur, and cultural leader. A four-time NBA champion, his influence extends far beyond sport — into entertainment, philanthropy, and business.
Stephen Curry
Stephen Curry revolutionised basketball with his shooting range and playmaking flair. A global role model, he’s known for his family-friendly image, brand appeal, and four NBA championships.
Giannis Antetokounmpo
Giannis Antetokounmpo, the “Greek Freak,” blends power and grace on the court. A two-time MVP, he’s admired for his humility, work ethic, and pan-European and African appeal.
Basketball FAQs
News & insights
