WSA News & Insights

Catch up on the latest from World Sports Advertising — from global campaign launches and partnership news to expert takes on the evolving world of sports marketing.

Whether it’s brand activations, sponsorship trends, or behind-the-scenes updates, this is where sport and strategy meet.

Browse All Sports Advertising news

Informational

The Global Game: Top Sports by Region and Why Brands Should Pay Attention

by Chloe Barrett

18 June 2025, 5 min read

Explore which sports dominate in each global region and discover the untapped potential of sports advertising for your brand’s growth and visibility.

The Global Game: Top Sports by Region and Why Brands Should Pay Attention
PrevPage 2 of 2Next